Volvo is expecting big things from its small new car, the EX30. So much so it will now build its new electric SUV in two factories to meet expected strong demand.
The Swedish brand started to build cars in Zhangjiakou, China, earlier this year, with the first customer cars built here expected to be delivered by the end of this year. It’s here where the EX30 is currently being built.
However, Volvo will boost production capacity of its brand new electric SUV because it expects it to be a strong seller in Europe. Consequently a second production line will go live, with this one being in Volvo’s Belgium factory in Ghent, joining lines already building XC40s and the all-electric C40 coupe SUV.
The move isn’t quite as dramatic as it sounds as it follows an ambition from the firm to build cars where there’s demand for them. It already produces the XC40 and XC60 in both Europe and China.
Jim Rowan, Volvo Cars’ chief executive, said: “Our ambition is to sell the EX30 around the world at an attractive price point, easing the transition to driving an electric Volvo car for more people while also contributing to company margins.
“Adding production in Ghent is a logical move as we aim to capture the strong demand for our exciting small electric SUV across the globe.”